Interested in joining our beauty conversation?

 

We feel like Beauty should start a conversation...

 
 

Our Philosophy

Beauty² is a tri-annual wholesale and editorial platform established in 2017 to cultivate the next generation of modern but mindful beauty creators. We assemble roughly 20-30 lines per edit, many whom have never participated in any type of trade show, who we believe embody impeccable ethics and integrity without forgetting the importance of aspiration and luxury that the Beauty industry at large is predicated on.  


Whereas trade shows can feel overwhelming and easy to get lost in, Beauty² organizers have one goal which is to create an experience for Guests that is both manageable and personal. A place where you can slow down, enjoy a glass of champagne, try new products, and hopefully discover something new!

 

Beauty should start a conversation,  and as a platform we are choosing to focus on the quality of our Guests experience. While some may forget a name, they will rarely forget how you made them feel, and that is one of the largest differentiators between Beauty² and everyone else. 

 

 
 

While some may forget a name, they will rarely forget how you made them feel...

 
 
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